Starbucks Corp., the world’s largest coffee shop chain, agreed to open its first stores in Brazil to further bolster its presence overseas. Starbucks formed a joint venture with Cafes Sereia do Brasil Participacoes SA, a Brazilian holding company led by local retailers, to form Starbucks Brasil Comercio de Cafes Ltda. Locations will be opened throughout Brazil, with the first shop scheduled for Sao Paulo within a year. Brazil is the No. 2 coffee-consuming nation after the U.S. and the largest producer of coffee beans.
Find out more about Starbucks’ venture in Brazil at http://www.starbucks.com.br/pt-br/.
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